Digital Marketing Manager Job at Robert Half, Atlanta, GA

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  • Robert Half
  • Atlanta, GA

Job Description

Job Description

Job Description

We are looking for an experienced Digital Marketing Manager to join our services industry client. 100% remote, EST or Central time zone hours.

In this long-term contract position, you will play a pivotal role in managing our online presence, developing creative strategies, and maintaining our brand’s reputation in the cleaning industry. This is an excellent opportunity for professionals passionate about digital marketing and eager to make a lasting impact.

Responsibilities:

• Create and publish engaging blog posts on a monthly basis to enhance brand visibility and thought leadership.

• Develop and execute social media strategies across platforms such as LinkedIn, Facebook, Instagram, and Twitter, ensuring consistent messaging and audience engagement.

• Collaborate with external agencies to optimize social media campaigns and maximize outreach.

• Monitor online reviews and address negative feedback to safeguard the company’s reputation.

• Plan and implement digital advertising campaigns using tools like Google Ads and Bing to drive traffic and conversions.

• Utilize analytics tools to track campaign performance and make data-driven recommendations for improvement.

• Manage the company’s content management system (CMS) to ensure accurate and timely updates.

• Enhance brand awareness through strategic campaign planning and execution.

• Stay updated on industry trends and competitors to identify opportunities for growth.

• Coordinate with internal teams to align marketing initiatives with business goals.

• Proven experience in digital marketing, including social media management and blogging.
• Proficiency in tools such as Google Ads, Bing, Facebook Insights, and other analytics platforms.
• Hands-on experience with content management systems (CMS) and customer relationship management (CRM) software.
• Strong understanding of reputation management strategies and tools.
• Ability to create compelling content tailored to various audiences and platforms.
• Excellent analytical skills to evaluate campaign performance and derive actionable insights.
• Knowledge of the cleaning industry or similar service-oriented sectors is a plus.
• Strong organizational and communication skills to collaborate effectively with teams and external partners.

Job Tags

Remote job,

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